NEXTFactor elevates destination organizations and their partners as thought leaders and champions in their communities.
NEXTFactor hosted a webinar with Steve Paganelli, Head of Destination Marketing in the Americas for TripAdvisor, focusing on the technologies and market drivers shifting how consumers are searching destinations and booking travel experiences online.
We polled 50 destination organizations in October 2018 for their perspective on sustainability, overtourism, and how their communities are reacting to increasing visitation.
A road map for how an organization should determine its opportunities and key issues, define its mission and vision, and develop a clear action plan with objective performance targets in collaboration with stakeholders.
A comprehensive plan outlining the sustainable development of infrastructure, facilities, services, attractions, events, and private-public partnerships to improve the overall visitor experience and elevate the quality of life in a destination.
An empirical methodology to measure destination strength and community support for tourism development. Informs how the public and private sectors can collaborate to grow their visitor economy.
Strategic guidance to assess the success of destination organizations, and help establish new ones, focusing on business and governance models that best serve their local community interests.
Informative and contextualized sessions for sharing powerful insight on trends influencing all sectors of travel, which are customized for individual audiences and destinations.